Yes, Virginia and writer-buddies, there is a Santa Claus, and his name is Kent Brown, publisher of Boyds Mill Press.
Over the weekend, I was at NCTE in Nashville, signing at the Charlesbridge booth, when Kent "Santa" Brown wandered by and spotted me as the newbie author that I am. Before I knew it, he had hand-sold a dozen of my picture books: "Come on, folks! These are going fast!" I swear, I have never seen my books move so quickly off a table. But back to my new hero, Mr. Brown, who, with a twinkle in his eyes, gave me some great advice. So I thought I'd pass it on to you for your next conference:
Name tag: You know those ugly conference badges? Mr. Brown told me to tie mine higher around my neck so that when I sat, people could actually see my name and make the connection that I was the author. Doesn't that make so much sense?
Selling books: Mr. Brown then quizzed me. And I failed. Big Time.
Quiz: Let's say someone asks you how much your book is?
The right answer: Oh, gosh, I'm not sure; I'm just the author. But my publisher who happens to be sitting next to me here can tell you.
So I signed a few more books, and by the time I had a chance to look up to to tell Mr. Brown thank you, like magic, he had disappeared.
One More Fun & Easy Conference Tip:
I had the incredible privilege of presenting with Sarah Dessen of the amazing JUST LISTEN, THIS LULLABY, AND TRUTH ABOUT FOREVER fame. What a great woman and awe-inspiring writer--not to mention incredible speaker who exudes warmth, fun and smarts. Anyway, her publisher created a flyer with that listed all the times that she was signing at their booth during the conference. And the woman who introduced her distributed the flyer to everyone at our session! Now, that's a brilliant tactic and easy enough for any of us to do, too!
- Current Mood: silly